Launch-market decision tool

Decide where to launch first
with data

We combine the responses of 600–5,000 virtual consumers with official statistics for 24 markets to reach a market and a price. Months of review, in as little as 10 minutes — around 30 for the most detailed analysis.

Start free Methodology (PDF)
All 42 brands scored Top-2 76% · Top-3 83% How we scored
Market Twin analysis — recommended market, consensus, simulations and effective personas Recommended price by market Entry risks by market Purchase-intent distribution of the virtual consumers
0 min
per analysis (max)
0
personas per analysis (max)
0
markets
0%
winner in our top 2
Certified venture company Innovation-growth type · No. 20260820030018 Public Procurement Service Venture Nara designated product Designated 2026.09–2032.09 42-brand back-test Top-3 83% · Sept 2026 Grounded in official statistics personas built from public data

Not just consumer reactions —
we name the market to enter

Raw reactions still need someone to interpret them. Market Twin computes the simulation and official statistics together and arrives at a market to enter and a recommended price.

Input
600–5,000 virtual consumers
Personas built from each country's statistics give purchase intent, price sensitivity and reasons to hesitate.
+
Grounding
Official statistics, 24 markets
Trade flows from UN Comtrade, World Bank macro indicators and national public data ground the decision.
→
Output
Recommended market + price
The market to enter and the price to charge, with the evidence behind them. When the signals disagree, we lower the confidence and say so.
Verification

We show how we measured, not just the number

We measure not how plausible the answers sound but whether the market we recommended is where the brand actually succeeded. The method, the scoring rules and the limits of our time controls are all public.

76%
Winning market
in our top 2
83%
In our top 3
42
brands, all scored
Measured Sept 2026 · none left out

How we measured

  • We went back to the moment each brand was deciding where to expand, and ran the simulation as of then.
  • The answer is not "the first market entered" but the first overseas market that lasted and grew the largest.
  • The home market is excluded, and cases whose answer lies outside our supported markets are not scored.
  • Brands had 9.3 candidate markets on average; picking 2 at random hits 21.5%.

Limits of our time controls

  • Trade and macro data are cut off at each decision date.
  • No present-day data (tariffs, search volume, etc.) is used.
  • Personas are generated fresh for each decision date.
  • However, what the language models already learned in training cannot be removed, so we do not call this a "fully blinded" test.
Download the methodology (PDF) Read the technical methodology
Product in Action

See the product at work

Real analysis screens showing how 600–5,000 AI personas evaluate a product across 24 markets.

Dashboard overview: overall score, recommended market and price at a glance Persona purchase intent and objections Price-conversion curve and price sensitivity by market Market entry risks rated HIGH, MEDIUM and LOW
Download a sample report (PDF, no sign-up)

Run in Oct 2026 · Consensus analysis of a K-food product · 6 cross-runs · 1,200 virtual consumers in total · 3 candidate markets · 27 pages

By the numbers

Market Twin by the numbers

Our run records to date. (Counted Oct 13, 2026)

0
Virtual consumers
unique, across 24 markets
0
Simulations run
customer and validation runs
0
Products analyzed
beauty, food, household and more
0
Supported markets
each grounded in official statistics
Pricing

Transparent 4-tier pricing

Single runs from $119; monthly plans from $649/month. Monthly plans come in four tiers by number of analyses, depth and seats. USD payment is by inquiry.

Hypothesis
Hypothesis
600 personas · 3 cross-runs
Multi-LLM · ~6–10 min
Consensus
Consensus
1,200 personas · 6 cross-runs
Multi-LLM · ~15–20 min
Consensus Plus
Consensus Plus
3,000 personas · 15 cross-runs
Multi-LLM · ~20 min
Triangulated
Triangulated
5,000 personas · 25 cross-runs
Multi-LLM · ~20–30 min
Free trial — sign up and run 1 Hypothesis analysis right away. No card · 7 days or 1 analysis, whichever comes first.
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Single-run packs
Pay per analysis
Not ready for a monthly plan? Buy a single analysis at the tier you need.
Hypothesis single run
One Hypothesis analysis — a fast directional check
$119 /run
excl. VAT
Inquire
Consensus single run
One Consensus analysis — multi-LLM consensus
$179 /run
excl. VAT
Inquire
Consensus Plus single run
One Consensus Plus analysis — expanded sample
$249 /run
excl. VAT
Inquire
Triangulated single run
One Triangulated analysis — large-scale triangulation
$399 /run
excl. VAT
Inquire
* Each pack runs one analysis of its tier and is valid for 1 year. One-time payment, no auto-renewal. USD by inquiry; KRW card checkout in the app.
Starter
5 Consensus analyses/month, 1 user
$649 /mo
excl. VAT
Contact us
  • 5 Consensus (1,200 personas)
  • Multi-LLM (Claude · GPT · DeepSeek)
  • PDF report · CSV export
  • Public share links
  • Email support (48h)
Validator
10 analyses/month (incl. 3 Consensus Plus), 1 user
$1,399 /mo
excl. VAT
Contact us
  • 7 Consensus
  • 3 Consensus Plus (3,000 personas)
  • Everything in Starter
  • Email support (36h)
Growth
20 analyses/month (incl. 3 Triangulated + 5 Consensus Plus), 3 users
$3,499 /mo
excl. VAT
Contact us
  • 12 Consensus
  • 5 Consensus Plus
  • 3 Triangulated (5,000 personas, multi-LLM)
  • 3 users seats · cross-project compare
  • Email support (24h)
Enterprise
Unlimited analyses, SSO, dedicated CSM
Custom
Contact sales
  • Unlimited analyses (all tiers)
  • SSO · API · audit logs
  • 10+ user seats
  • Dedicated CSM + 99.5% SLA

Monthly plans are one-time payments for one month; no auto-renewal.

Market

Market research is moving to AI-based validation

$7.97B
AI-based research
services market, 2025
$35.42B
Forecast for 2035
16.1%
Annual growth
(2025–2035)

Source: Future Market Insights, AI-based Research Services Market (2025). The category includes synthetic-respondent simulation.

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